A "sandy place" in the local dialect signifies a rustic marketplace nestled in rural India. Operating under the banner of Chathe.in, this online platform is overseen by the Kodava clan, orchestrating consumer transactions and coordinating deliveries through partnered retailers or wholesalers. It facilitates user registrations, allowing them to sell both individual and multiple items within this unique marketplace. Since its inception, the Kodava clan has remained dedicated to promoting Kodava and Kodagu-related entrepreneurs, solidifying this initiative as a vital channel for their growth and success in the local market